Buying and selling leads. Why it will never work like it used to. Why
it will never work at all anymore.
Why I consider it slavery of your privacy!
I have spent the last 6 months preparing this report. I have heavily
investigated the process lead providers use to produce their leads. I have an
ethics issue with the entire process as well. So this report is designed to
illustrate why buying leads is unprofitable, unduplicatable and unethical. While
reading, listen to this song Let Freedom Ring in memory of Dr. Martin Luther
King.
The process of producing then selling leads requires capturing
someone's personal information. (ie: name, address, city, state, zip, phone and
email). The Internet has become the main process for these companies. Mostly
utilising spam and to a much lesser degree, the search engines. It doesn't
really matter if these lead companies verify the email address either, because
they don't care. I will explain that later in my report.
When you buy a
batch of leads, so are 50-100 other people. So the race is on. Keep in mind that
you are now competing to convince this lead to do business with you against a
barrage of other pitches they are receiving. This barrage of calls will put the
lead on the defensive unless you are the lucky one to call them first. Even if
you are the first one to call (or paid the premium price for exclusivity) them,
they DO NOT KNOW who you are. They DO NOT KNOW why you are calling. They DO NOT
REMEMBER giving anyone permission to sell their information, much less, to a
bunch of unprofessional telemarketers (Sorry, no insult intended). You must deal
with massive rejection and even worse a major disconnect. Not just their
disconnect, but you disconnect too. Because you don't like having to do this to
succeed.
There is a solution, but I will address that later.
A
month ago I was on a conference call when my sponsor claimed, "O C sold the best
leads. That no other lead company was any good, period". That they called all of
the leads and confirmmed them before selling them. So, I decided this was a
great opportunity to test these, so called, best leads for sale. I bought 30 of
them for about $150.00. I talked to 11 of them, about 30%. Also note, I did not
pitch them a deal. I introduced myself as the CEO of Inetekk and was doing a
survey in regards to what they thought about having their personal information
sold, if they remembered how they gave this information away, and how they felt
about all the phone calls they were getting. The ones I talked to are listed.
The following is a detailed report of my results. I have omitted the ones that
never responded. I called all of them 3 times, left messages, morning, afternoon
and, evenings, on 3 different days, including weekends:
Chuki Wooten
(NC)
(called 9:40am Nov 01 and talked to Chuki). Chuki remembered filling out
a bunch of surveys that was required to win the free laptop she received in her
email <spam>. One of them was a survey about a residential-based business.
She was pretty upset with all the phone calls she was getting from people
pitching her on all kinds of business opportunities. She did not recall being
surveyed by phone from OC. And she was real upset because she realized she was
never going to get the laptop. She felt scammed.
Onell Amor
(FL)
(called 9:49am Nov 01 and talked to Onell). Onell said 6
residential-based marketers had already called him. Was not impressed. Does not
know who OC is. Thinks he signed up for something residential-based work related
from an email <spam>. Wanted me to tell OC to stop sending any more
marketers. When I explained to him that OC had sold his information to 50+
marketers he got real upset.
Bryan Cole (FL)
(called 10;02am Nov 01
and talked to Bryan). Bryan wasn't interested in a residential business because
he already had one. Said he had already been called 6 times. Wanted to know why
all of a sudden he was getting calls. When I explained that his personal
information was being sold he got real angry. When I asked him if he remembered
filling out a form on a website or email he said he thinks he did. I asked him
if a website disclosed to him that his personal information was being sold to
many people would he still fill out a website, he said, "Absolutely not!" He
asked me about Inetekk and after explaining what Veretekk is all about he said
he would sign up for it, but has not as of this writing.
Lee Henry
(OH)
(called 10:42am Nov 01 and talked to Lee). Lee did not like getting
"tons of calls". He also said he had never been interviewed. Lee said he has
cancer and the last time he was on the Internet was 6 months ago. He said at one
time he was interested in a residential business but not now. He asked me to
tell OC to stop everyone from calling him. He was extremely upset knowing his
information was making someone money without his permission.
Barry Bryan
(OH)
(called 11:15am Nov 01 and talked to Barry). Barry said he had already
received 3 calls. He did confirm he had some interest in working from
residential. He didn't remember if he filled out a form on a website or email.
He said no one had called him from OC. He asked me to call him back in a week.
He wanted to go back to sleep. I called him back at 10:12am Nov 08 and got no
answer. I left a message. Never heard back from him.
Larry Wofford Jr
(MO)
(called 11:50am Nov 01 and talked to Larry). Larry told me he had
already received over 10 calls today and was not in a good mood about it. He
told me he had no money and to please never call him back and hung up on me.
Janet Klein (KS)
(called 12:55pm Nov 01 and talked to Janet). Before
I could say very much she interrupted to tell me she was not happy with all the
calls she was "being flooded with" and not interested and hung up on me.
Candace Aaneb (TX)
(called 1:03pm Nov 01 and talked to Candace).
Candace was very upset to realize her information was being sold. She was
"pissed off by too many phone calls today" regarding "jobs from residential"
people. She did not remember anyone from OC ever calling her. She did not
remember what she filled out online but did recall doing so in the last week.
She asked my to tell OC to stop selling her info and did not want to work from
residential anymore.
Sandra Cano (TX)
(called 1:51pm Nov 01 and
talked to Sandra). Sandra did recall being interviewed by OC but was positive
she had never filled out anything online. She told me she didn't want anymore
calls either and said good bye and hung up.
--------------------------------------------------------------------------------
The
issue is the Disconnect. Do you see the parallel with slavery?
What does
that mean? Let me explain. First let me illustrate some examples:
When you receive an email from someone you do not know, is there any
reason that you trust anything they are telling you? Is there any reason why you
should spend any time even reading what they sent you? They, amongst thousands
of others, are filling up your mailbox, and it is probably making you angry.
They do not know you, you do not know them, and the entire process has you
frustrated, angry, and feeling violated.
You come residential after a
few days of being away, and your fax machine is filled with vacation specials,
mortgage offers, stock tips, medication offers, networkmarketing deals, etc. You
have to sort through this to look for legitimate faxes, and without much thought
you through it all away. But if you did think about it, you would realize that
all of those thoughtless unsolicited faxes had used paper you paid for, and
toner supply that cost you. And why do they send it? Because they think you will
believe them, and buy into what ever it is they are selling. Do you? No because
you do not know who they are much less trust them.
It is dinnertime. You
have just sat down from a long day to be with your family and the phone rings.
Sighing, you get up and go to the phone, and answer it. On the other end is a
stranger trying to sell you medication, a newspaper, a work from residential
deal, who to vote for, etc. You shake your head at this stupid time wasting jerk
and hang up.
All three examples are typical cases of disconnect. You do
not know them and they do not know you. There is no reason in the world why you
will even listen to them, much less buy from them. Why would you? There is no
trust. And we live in a world where strangers doing this very thing are ripping
off people at an alarming rate. This is a major disconnect. And if this form of
selling and marketing really did work, don't you think Ford, Microsoft and AOL,
would be doing the same thing?
The deadly disconnect and slavery as well!
So why do you think this type of marketing will work for you or your
down line? The worse type of disconnect occurs to you when you pursue this type
of damaging marketing. Not only not working, it subjects you to insults, guilt
and negative results, robbing you of your hopes, dreams, and self respect, as
you realize the terrible reality that this is failing and so are you.
But even worse is the up line, or sponsor, spewing this to their down
line as a solution. Talk about stupid! This is the quickest way to destroy your
down line, as most of them will try it once, fail miserably, and just quietly
fade away as your down line slowly dies. This is the disconnect that kills their
dreams, kills growth and eventually kills your organization.
There is an
ethical solution to this!
That solution is depending on systems and
techniques that connect you to your market.
Your warm market right? You
hear that ALLOT IN THIS INDUSTRY. But no we are not referring to your neighbors,
friends, family and the 3-foot rule.
Good grief, where would Ford Motors
be if they started out and continued to only sell to their friends and neighbors
and family. It is laughable and absurb to even think this. But this is another
fallacy that leaders, companies, and sponsor propagate. So just forget this
because it does not work.
Your sphere of influence. Also called mind
share! This is where the big guys make it, well, BIG! The sphere of influence is
El Dorado. The Holy Grail, the gold mine, and well, you get the picture.
Building a sphere of influence takes planning, time, focus and a system.
When you think of laundry soap, chances are you thought of TIDE! That is mind
share. That is a major sphere of influence. Tide has spent billions on
advertising since the 1950s to build that mind share, and because of it, they
own the laundry soap market, period!
And you can do the same thing on a
much smaller scale of course, for much less money. But by doing so, you will
discover success! I am talking about a system called Veretekk. Ever hear of it?
I am sure you have. They have major mind share on the Internet. The Veretekk
system will ethically build you leads, traffic, mind share, and legitimate email
lists. Veretekk is the most comprehensive and advanced portfolio of marketing
tools, training and support. Veretekk builds you exclusive prospects that are
connected with you. Accept your emails, take your phone calls and will
occsionally call you before you get around to calling them the first time! Now,
that is connected. And everyone's privacy stays private. That means freedom on
both sides of the equation.
Learn from the system that has the only
system that works!
Veretekk has dozens of experienced trainers, with as
many as 12 live training events per day 24/7. Even the President Mike Darling
and the CEO Thomas Prendergast teach the principles and procedures to succeed on
the Internet. We teach you to build a massive sphere of influence, and deliver
to you all the tools neccesary to do it.
Veretekk Traffic Portals
Connect you to the Lead!
What is this Traffic Portal service? Simple.
You get 100s of unique domains with the best lead capture sites on the Internet
as part of your subsription along with autoresponders, lead management tools,
marketing tools, etc. You just have to see it to believe it. This is why the
Veretekk system works. Read carefully!
First consider the complexities
of just running a business. Then add to that what you need to learn about
marketing. Then mix with this the vast power and difficulties of leveraging the
Internet. Then you need leads, good quality, exclusive, entrepreneurial
contacts. You need qualified training, and you need a system that works. Now go
read about Veretekk at my website. The solution is in the system.
Selling people's personal information is a malignant growth in this
information revolution we are in. No different than slavery, in that, when
somoen buys your personal information, they in turn sell it to others. Lead
merchats, buying and selling your privacy, with total indignation and arrogance.
They feel like they have every right to do this. Selling downlines, selling ip
addreess while lieing to you that the email addresses they are selling you want
your spam. Back in the early 1800's a similar practice had many parrallels to
this and it ended with a civil war. Remenants of that era still exist today, but
thank God for Martin Luther King and the civil rights revolution in the 60s as
well, becuae today, the healing has begun and those issues will be gone for over
soon.
I see another revolution on the horizon in regards to our privacy
as well. Many states are already outlawing unsolicited faxes and spam as well as
telemarketing. But we the people need to educate everyone as well as to this
vile practice. I see a day when our privacy will be freed. Join is in support of
the movement to elemanate the worst part of this slavery, called spam. Go to
http://perfectbizpro.veretekk.com.
Veretekk has been around since 1994!
Come join us, it is
free!
http://perfectbizpro.veretekk.com
Sincerely,
Bill Ley-Marketing Pros
LLC
813-500-5261
perfectbizpro@veretekk.com
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